ON Squad Race 2026 — Rio

On Squad Race brought 256 athletes across 64 squads to Cidade das Artes in Rio, transforming running into a collective cultural experience. Built around “Real Carioca Energy,” the event fused sport, music, and nightlife through Festa Domply and a live performance by FBC.

I served as Art Director and Design Lead during the pitch, developing the creative direction and designing the deck that helped win the project. After the pitch, I continued leading the visual direction through execution, developing the event’s graphic system, producing final production assets, and overseeing material execution to carry the concept consistently into the physical experience.