FACEBOOK Brands Beyond
This campaign redefined the boundary between creativity and investment across digital and offline media, transforming it into a bridge of connection. We established a cohesive path that seamlessly integrates all aspects of marketing. The concept was built on three key pillars: See (Inspiration), Think (Measurement), and Play (Innovation). Our work extended beyond the campaign itself, encompassing event planning and execution to bring the concept to life across LATAM. These events were held at Facebook offices in Brazil, Chile, Argentina, and Mexico, creating meaningful engagements and amplifying the campaign's impact regionally.
Design, and Art Direction
Team
Rafael Drago, Carol Maia , Mye Rocha, Victor SP
Motion design: Gabriel Nery
Martin Luz
Client
Facebook (Meta)